Gentle Diamonds

A new diamond for

a new generation

Love doesn’t have to cost the earth.


So to help protect it,

all our diamonds and

gemstones are lab-grown.



have the same physical,

atomic and elemental properties

as mined diamonds – while being more

sustainable and 100% conflict-free.


Like all diamonds,

ours also have

natures unique fingerprints

and birthmarks.


Our diamonds are

certified & laser engraved

by the worlds

leading independent

certification labs.


They represent an alignment

between raw beauty

and social & environmental



Since no mining

is necessary, they are

a vote for what

you believe in.


Our mission is

to transition the world

to more sustainable

gemstones, we hope

you will join us on

this 20 year journey.